About us
At Upreal, we believe in the power of augmented/virtual reality to tell immersive stories. Our company was forged during the pandemic with the goal of reconnecting consumers with their favorite brands virtually.
We are a small team of amazing developers, strategists, visual artists, gamers, and bookworms who share a passion for AR and VR. Our beautiful offices are located in New York.
Come say hi!
Reviews
Testimonials
Meet our team
MARCUS
AR/VR Developer
Marcus makes AR/VR apps for the web, and for native applications. He loves traveling, hitting the gym, and going out for dinner with his wife.
ANTON
3D Artist
Anton is a 3D artist whose primary focus are VR/AR apps. He also designs digital twins of physical products. In his free time, he likes to go fishing and hiking.
Joel
AR/VR Developer
Joel is a Unity Developer focused on Virtual Reality & Augmented Reality experiences for headsets and mobile. He graduated in Computer Science in 2018 from Old Dominion University in Norfolk, Virginia. Since then, he has worked with different tech jobs, eventually leading to his passion for game development & Unity. In their free time, he loves making games & playing musical instruments.
Jayson
Executive Assistant
Jayson is an Executive Assistant; his job is to scour the internet for potential AR/VR projects. He joined the team because he believed in the company’s vision and saw the team’s passion for AR and VR. Jayson enjoys board and trivia games, long drives, and travels during his leisure time. He also takes care of two kittens.
We keep it real
When we are the client, we hate being considered just another number on a spreadsheet.
That’s why, as an AR agency that’s also offering VR services, we do everything that’s in our power to treat our customers like human beings. Even though most of our work is virtual, we strive to keep our relationship with our clients as real as possible.
For example, we do not send copy/pasted proposals. Each proposal we send is unique to fit each specific project. Also, when talking about our AR or VR services, we won’t promise the moon when we are not 100% certain that we can deliver. We use communication that you are already familiar with, such as email, phone call, phone text, WhatsApp, or even Zoom.
Of course, we’re the ones writing these lines of text, so why should you believe us?
That’s why we’ve compiled testimonials from real people with whom we’ve worked in the past!
Testimonials
As featured on
OUR MOBILE APP - ARTYS
Design jaw-dropping video content for social media using our templated 3D graphics
Powered by Augmented Reality
Drag and drop 3D graphic templates
Freemium business model
OUR KIOSK - AR PORTAL
A revolutionary kiosk leveraging augmented reality that delivers a truly new and amazing live experience.
Corporate Event
Retail
Marketing Event
FAQ
General
We are a service agency that specializes in augmented and virtual reality solutions. We build physical and online experiences that are “Beyond Reality”. We strive at pushing the boundary between the virtual and the real.
Our core value is that we believe that people deserves to be treated like decent human being. When we deal with our clients, we see real human beings, not just dollar signs. In a capitalist world, it’s easy to forget that we are all in the same boat and that connecting with people is all that matters.
Our offices are located in New York.
We offer a vast array of augmented reality and virtual reality services. We can build augmented reality mobile apps, AR experiences for your favorite social media platform like Snapchat, virtual reality experiences for the most popular VR headsets, or even AR and VR web experiences.
Augmented Reality
Augmented reality (AR) is an enhanced version of the real physical world that is achieved through the use of digital visual elements, sound, or other sensory stimuli delivered via technology.
The acronym “AR” stands for Augmented Reality.
There are four main platforms for augmented reality: App AR, Web AR, Kiosk AR, and Social AR. Each of them have their own specific characteristics and unique challenges.
- App AR is targeting mobile devices. Available on both Android and IOS, it supports a ton of cool advanced features that are available right at your fingertips.
- Web AR has a low barrier to entry since your can access the experience directly from the web browser without having to download anything.
- Kiosk AR is on the other hand, bigger than life and highly immersive. It can help you reach out clients that are visiting your retail store for example.
- Social AR can be extremely useful if you already have a following on social media. You can leverage AR to go viral on Snapchat, Instagram, or Facebook.
You could give your customers a new way to experience your products by adding augmented reality to your online store. Certain aspects of your physical product can only be explained properly using augmented reality. For example, you could use AR to help your customers figure out how their future home gym equipment or large furniture will fit in their tiny apartment.
According to Shopify, the biggest eCommerce platform, product visualization can reduce the numbers of returns by up to 40% since customers have a better idea of how the product will fit in their space.
Web-based augmented reality (webAR) is a technology that allows users to experience AR directly from their mobile’s web browser. There’s no need to install an app or to buy some expensive equipment.
Augmented reality goal is to augment and enhance physical things, hence its relevance is often tied to specific locations. That’s what we call geo-local or metavearth.
Virtual Reality
Virtual Reality (VR) is a computer-generated environment with virtual objects that appear to be real, making the user feel they are immersed in their surroundings. This virtual environment is perceived through a device known as a virtual reality headset.
The acronym “VR” stands for Virtual Reality.
There are dozens of headsets to choose from but here are the main VR headsets currently available on the market: Oculus Quest 2, Sony Playstation VR, Valve Index VR Kit, HTC Vive Pro 2, HTC Vive Cosmos.
Our top pick for the best VR headset is the Oculus Quest 2, now called the Meta Quest 2. That’s because it’s an all-in-one VR headset that’s ideal if you want to get started with virtual reality without the need to buy an expensive PC to play.
Not anymore. The technology has improved tremendously since the ’80s and the ’90s where there could be be a slight lag between when some turned their head and the image they’d see. That lag caused some people, but not all, to feel sick. Nowadays, however, technology advances made the overall experience much smoother, allowing viewers to enjoy VR without worry.
Anything and everything. Virtual reality is utilized for education, travel, research, entertainment, and more. Businesses around the world use virtual reality to increase brand awareness, drive conversions, and go viral on social media.
Virtual reality is more engaging than traditional content like images or videos, meaning that people are more likely to interact with it longer. The level of engagements lead to more conversions. This means more sales, which in turns means more money in your pocket.
WebVR allows you to experience virtual reality directly from your web browser without the need for an headset. Youtube, for example, has a number of videos that let you look around in 360 degrees. However, this isn’t really the true form of virtual reality because you are just viewing a 360-degree world on a two-dimensional screen. To truly experience VR, an headset is required.
The Metaverse describes a fully digital world that exists beyond the one in which we live. That concept was explored by Ernest Cline in his novel “Ready Player One”. One key component that makes the Metaverse possible is virtual reality.